The New New

The New New

Share this post

The New New
The New New
Introducing the New New
Copy link
Facebook
Email
Notes
More

Introducing the New New

The New New is an irregular — and often irreverent — roundup of brand experiences, culture-driven experiments, and scoops of perception.

Mar 22, 2020
1

Share this post

The New New
The New New
Introducing the New New
Copy link
Facebook
Email
Notes
More
Share

It is written by Brent Turner.

Brent is the head of strategy, digital, and data for Opus Agency. His past lives include stints as the chief digital officer inside MIT, surviving two startup-to-IPO adventures, running his own company, and leading teams at places like Ogilvy.

At Opus, one of the hottest and, now, one of the world’s largest brand experience agencies, Brent and his teams are currently working with 13 of the Top 20 Best Global Brands (per Interbrand’s most recent 2019 study).

The New New captures the curiosity that is circling through Brent’s feeds and inside his teams.

Occasionally, the newest of the new is curated all together.

When that happens, it is published here, on The New New.

In the meantime, tell your friends!

1

Share this post

The New New
The New New
Introducing the New New
Copy link
Facebook
Email
Notes
More
Share
© 2025 Brent Turner
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share

Copy link
Facebook
Email
Notes
More